The Republic of Indonesia will host the official day (27 September), although all UNWTO Member States, as well as non-members and stakeholders from across the private sector, are invited to organize their own celebrations, as well as promote the day and its central theme.
The potential of tourism is enormous and we have a shared responsibility to ensure that it is fully developed.
UNWTO Secretary-General Zurab Pololikashvili says: “The potential of tourism is enormous and we have a shared responsibility to ensure that it is fully realised. On World Tourism Day 2022, UNWTO calls on everyone, from tourism workers to tourists themselves, as well as small businesses, large corporations and governments, to reflect and rethink what we do and how we do it ”.
World Tourism Day has been celebrated on September 27 every year since 1980. The date marks the anniversary of the adoption of the Organization’s Statutes in 1970, paving the way for the establishment of UNWTO five years later.